Discover & Explore

A mobile industry trade body was looking to assess and quantify the women gap in phone usage across three countries as part of a larger project in assessing gender contributions to society

Execute & Implement

Through various discussions with the client, we collectively designed a methodology that would provide the best results. We conducted the
study in three distinct phases:

Data & Insights

We provided a detailed report and database combining the results attained from the three phases, outlining key insights and analysis. The outputs included:

How can we help you achieve your goals in Africa?

Exploring a particular country?

Expanding your operations?

Want to understand particular demographics?